For the launching of a new managed investment vehicle for clients with high risk tolerance, Sensus Wealth Management Group based in San Antonio, Texas needed a brand identity update and website. Opción Investment Strategy was their new business brand name and horses was the visual theme that captured the essence of their brand. They started working on their brand logo with a horse’s head visual mark that needed to be brought up to professional design level. For brand consistency JRDG also developed a system of fonts and colors implemented across all their marketing communications materials including corporate stationary, fact sheets, trade show banners and website. JRDG Brand Design and R. T. Hausler Strategic Marketing worked in partnership to support the Sensus strategic and brand design growth challenges.
